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22
2024
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05
Malaysia has become China's sixth largest e-cigarette export market
Notably, Malaysia ranked as China's sixth largest export market for e-cigarettes with US$385 million, and the Philippines ranked in the top 10 with US$200 million, with the total e-cigarette exports from China to these two Southeast Asian countries rising by 22.61% and 146.91% in 2023, respectively.
Author:
In 2023, China's exports of e-cigarette products totaled $11.084 billion, compared with $9.854 billion in 2022, a year-on-year increase of 12.50%, and China continues to maintain the advantage of the world's largest e-cigarette manufacturer and exporter.
In 2023, China's top ten export markets for e-cigarettes, the United States and the United Kingdom still occupy the top two positions, with exports of 3.101 billion U.S. dollars, 1.417 billion U.S. dollars, but the growth rate is not significant, and by the United States e-cigarettes tighter regulation and the United Kingdom's ban on disposable e-cigarettes, the United States and the United Kingdom market size is likely to both usher in a decline in 2024.
It is worth noting that Malaysia ranked as the sixth largest export market for China's e-cigarettes with US$385 million, and the Philippines ranked in the top ten with US$200 million, and the total e-cigarette exports from China to these two Southeast Asian countries rose by 22.61% and 146.91% respectively in 2023.
In addition to Malaysia and the Philippines, Indonesia, Thailand, Vietnam and other Southeast Asian e-cigarette market has also entered a rapid growth stage, with the U.S. regulatory agencies to crack down on e-cigarettes as well as the United Kingdom disposable e-cigarettes ban is gradually implemented in 2024 more and more e-cigarettes companies will be the growth of the Southeast Asian market.
From September 6 to 8 this year, ANTY EXPO 2024 Asia International New Tobacco Exhibition will be held in Malaysia International Convention and Exhibition Center, the exhibition will bring together e-cigarettes, HNB, oral cigarettes, open, herbal series, CBD series, and other terminal manufacturers and products, at the same time, the upstream supply chain of the industry enterprises, logistics, testing and other services and finished products foundry will also gather to create the world's only new tobacco whole industry chain exhibition.
A
Why does NTY EXPO 2024 choose to be held in Malaysia?
First of all, Malaysia's geographical location is superior, whether it is China to and from Malaysia, or Malaysia to and from Indonesia, the Philippines, Thailand, Vietnam and other Southeast Asian countries, it is very convenient, the exhibition in Malaysia can be radiated to the whole of Southeast Asia. Moreover, the security environment in Malaysia is good, exhibitors and visitors will not encounter uncontrollable personal safety problems.
Secondly, Malaysia is one of the countries with the highest smoking rate, the number of traditional smokers is high, and the growth potential of the e-cigarette market is huge. According to the Malaysian Electronic Cigarette Industry Study 2023 released by the Malaysian Electronic Cigarette Chamber of Commerce (MVCC), 31% of Malaysian smokers have completely switched to using e-cigarettes, while 69% of cigarette users also use e-cigarettes. Because of this, Malaysia has ranked among the sixth largest export markets for e-cigarettes in China.
Thirdly, this exhibition is held in Malaysia, but not only limited to the Malay market, but is committed to creating a platform for the integration of production and marketing from China-Malaysia-Southeast Asia to the world. A number of local brands from the United States, the United Kingdom, and the Middle East have already participated in the exhibition, and they are not only looking at the Malay market, but also the larger Southeast Asian market, which has huge growth potential, as well as high-quality supply chain cooperation opportunities from all over the world!
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